The Automotive Industry Marketing Plan

The auto industry is one of the largest industries in the world. It includes dealers, service shops for repair and body work, parts suppliers, insurance companies and even towing companies just to name a few. All areas of the auto industry share a common interest and that is cars. The interest in the auto industry has done nothing but increase over the years and all areas of the industry are learning to implement new marketing techniques in order to gain their customers attention.

Promotional products have been proven to be very effective marketing tools for businesses within the auto industry. Repair tools, key chains, safety tools, road side kits and many other promotional products that boast the company’s name or logo can not only be useful to the consumer but can be very effective in gaining more business for the company.

Tow companies often use roadside kits as a promotional part of their marketing campaign and it works. Think about the times of accidents, emergencies or break downs and that feeling of desperation while wondering who you should call. When you reach for the bag in your trunk that supplies your road side safety and emergency supplies and the logo of a towing company is clearly printed with a number for assistance, who else would you call? Many companies offer elaborate kits while others offer simple ones, the effectiveness of the advertising in those situations are not easily compared so there is no real proof that creating a kit complete with jumper cables and hazard signals works any better than one with road flares and a few simple tools.

Insurance companies and parts suppliers can also benefit from this promotional method of advertising. Any event that requires assistance will cause the driver to look for items they already possess in their vehicle to rectify the situation at hand and with those items and the contact information that is the number that will 9 times out of 10 be used.

Branding is another great way to use promotional advertising within the auto industry. When people take great lengths to accessorize or customize their vehicles they often want to show off the brands that they used. By incorporating engraved key chains, branded licensed plates and other accessories that sport the company brand or logo will be a great way to grab the attention of admirers. When consumers see the vehicle looking great and your company brand is located on it you will get the majority of the credit and they of course will come to you for all of their customization needs.

Parts suppliers and service garages often use tools as part of their promotional advertising campaign. This is due to the fact that when a vehicle breaks down or is in need of service or maintenance those tools that are on standby with the company logo on it will often be the reminder for the consumer to contact that company for their parts or service needs. You can use anything from flashlights, tire gauges to multi set tool kits to offer the advertising that you need to get that customer in your door.

Careers & Employment Information

There are excellent careers and employment opportunities available to recent graduates at universities across the country. These graduates will find these positions using the careers & employment information that is posted on many Internet employment websites.

These graduates will begin to suspect that a great career is ahead of them, when they see the pay scales offered in some of the careers and employment information that they see. Some of these young graduates might not be totally familiar with what a yearly salary should be in their field, and will take the careers and employment information about pay and benefits when they are first offered, without giving it a second thought.

There are many companies that are listed on these employment websites, and all of them are interested in hiring people with stellar qualifications, and they are clearly focused on getting them hired on with their company at the lowest salary price possible. They are not concerned with the careers and employment opportunities that these people have dreamed of for such a long time.

These employment office hiring specialist are interested in the employment information that is contained on their resumes though. They are looking for the best value return on their hiring dollars, and generally prefer to hire people with a lot of experience in the position that they are hiring for.

Many of these career opportunities can be found using the search engines that are offered on many Internet websites. If a person is interested in working for a Government agency, then all they would need is to find the government website that lists all of the careers and employment information for the positions that they are hiring for.

The career information that Government agencies list might be very brief in nature and may seem incomplete. Government hiring agencies will generally list the date that the position became opened, and will also provide the closing date that it will use to determine the last day that applicants can send in their applications.

A position description is normally part of the employment description that is provided on a Government job notice. Any other pertinent requirement to make a suitable application will also be listed in the careers & employment information on the Government website.

Some of the information provided on Government job announcements will also provide preferences for military service too. These are definitely good paying positions of employment and the careers and employment information is always read completely before an interview.

Career Employment Online – Find Professional Work at Home and Get Paid

Plenty of research goes into finding the best career employment online. Below is a list of professional working companies who are looking to hire now and you can work from home if this is something you are looking to do. Great paying jobs and you can get started right now once you apply. You will not have to pay a fee.

Sun Oasis

Many writing assignments to keep you busy. You can make some great money. Weekly newspapers, educational publishing companies, copy writing groups, and business web site building. This company is also looking for proof readers.

Solo Gig

Anything and everything when it comes to consulting work. Experience professionals are needed in IT, accounting, healthcare, sales and marketing, technical writers, account executive, etc. Some of the jobs here are paying $350.00 Per hour. Make sure you check out Solo Gig.

Writer Find

This is a site that is updated always with all the latest jobs pertaining to writing. You will also find a mailing list you can sign up with. The competition is fierce here so make sure you are one of the first to know about any new assignments. Make sure you sign up. This is a great site to be a part of. Look for Writer Find Freelance Jobs

Auto Club Renewals

Renewal specialist positions are available. You will call existing members of a fortune 500 company. You must have a friendly energetic voice, strong sales, and inbound and outbound calling experience. Hours are 3:00PM – 9:00PM Monday through Friday and working every other Saturday. They are still hiring. Go to the site for more information.

Call Desk

They are hiring in the state of Oregon. You will become an employee and not a independent contractor. You must have experience in customer service. They are looking forward to receiving your cover letter and resume. Look up Call Desk Agents.

Content Current

Contract writers are needed for article writing, forum posting and custom writing tasks. You can get paid every week and you can pick your own writing tasks from thousands of offers. If you are a good writer, you will be paid nicely. You can pick the hours you want too. Make sure your register to become a writer.

Alpine Access

This company is hiring home based agents. The goal of this company is to to provide world class customer service to their clients. You will work from the comfort of your home as a employee not a contractor. The Alpine advantage. Become a part of it. Hiring English speaking, Spanish, Cantonese and Mandarin customer service reps. They are hiring now.

Houston Is A Transformed City After Dark

Rewind a decade back and we dare say that if someone suggested heading downtown Houston after dark, there would be many questions. There were not many reasons why one would actually leave the house for downtown.

Now, a decade later, the scene has changed. Everything’s so much more lively and fun downtown Houston. Charter bus, party bus or even luxury limousines are used for bar hopping adventures, bachelor parties or just a fun time with friends and family members. That is the kind of transformation that has seen Houston’s tourism industry growing by leaps and bounds. Tens of millions of people from out of town and foreign countries make their way here all year round. The pleasant year-long weather has a huge role to play for that decision.

A huge financial push in the real estate industry – One of the biggest reasons for the sudden tourism boom is the real estate industry. More people, more fun, more entertainment. Another great transformation is the pumping of funds into maintaining, developing and promotion of some of the largest tourist attractions in the city like the Minute Maid Park, Toyota Center and not to mention world class parks like the Discovery Green Park.

Bayou, where worlds meet – Although the public transportation system in Houston is mostly reliable and affordable, it makes more sense for large groups to make use of charter buses when visiting crowded attractions during the holidays. Wide acceptance of Houston’s growth was encouraging; hence the emergence of places like Bayou Place. Bayou is a vibrant place which was opened up in 1997 and measures, according to official stats, up to one hundred and thirty thousand square feet in total. It is the place where tourist can find all sorts of entertainment, including theaters, malls, comedy shows, restaurants, cafes, and night spots too. During peak periods, parking can be a huge problem and that is when using a Houston charter bus comes highly recommended.

Mosaic – DJing things up – If you are heading over looking for a fun nightspot, then consider Rocbar or Mosaic. These are DJ hot spots, which mean that there is often a showcase or showdown between talented DJs all year round. It is classy and casual at the same time. Big names in the DJ world has made their way here before in the past and who knows, you might get lucky and get to spend the night listening to a popular DJ spinning the songs out for you all night long while you enjoy your drinks.

Things have definitely changed for Houston and it is really more apparent during the night. No longer are the locals considered low-laying individuals with no time for partying, it is now a vibrant city filled with young people looking out for fun things to do too.

Car rental companies do provide dinner for toddlers, but will you look for it?

Of course, those of us with a good credit score can rent an RV and cook whenever we need food for the toddlers. That way, we can always take the emerging food preferences into account without undue waste and expense. It’s the same if we decide to go the route of camping. We can either pick the sites with cooking facilities or carry our own gas rings. Remember starting real fires in the middle of our current hot summer is not likely to endear us to Park Rangers and others trying to prevent wildfires from starting. So this gives you a shopping list of possible makes and models to shop for at the car rental agencies if you propose carrying outdoor cooking equipment.

Otherwise you load the people into the vehicle and set off into the wild blue yonder, full of the joys of the road and hope in your hearts. Those of you with toddlers will know they are just learning about the world and beginning to take some control over how they relate to it. One of the first symptoms of toddler control comes in emerging taste preferences. This is not to say any child should have a say over what gets put on the plate, but practical reality may call for some negotiation over how much is eaten. Most children go through phases of being picky. Many never seem to emerge from this phase. If you’re lucky, the child will only eat something available at every diner or restaurant. This may be macaroni cheese which has the benefit of being relatively cheap and nutritious, or it may be junk food which will encourage faster growth around the waist. Either way, you need food storage in the vehicle you rented so that, if there’s a mutiny and all outside food is refused, you can fall back on snacks when the real hunger kicks in.

Hopefully, the car rental companies offered guidance on the diners and restaurants offering child-friendly portions at reasonable price. If not, spend time on the internet searching out the likely places to eat. Never assume all diners will cater for your toddlers.

Tips on Finding The Right Toronto Moving Company Or Right Toronto Movers To Help You

It is important to find a professional Toronto moving company because the process of moving to a new home or office can be overwhelming. However, contracting a professional long distance moves company can make anyone anxious no matter where you live. You are entrusting your properties to other people after all.

Hopefully, the tips below will help you find Toronto movers that will make your transition to your new house a happy one.

1. If you check for moving companies online, in newspapers, or from radio and TV ads, be sure to get their office address. It is also better to find addresses that are nearer your old place so that you can check on them easily.

2. The distance of your old place, your new place and the location of the moving company’s garage is important because the company will have to consider travel time and gas expenses.

3. Once you visit the mover company’s office, you can check the quality of its facilities. You can find out if it’s moving trucks are in good condition and what kind of packing equipment it uses.

4. A good moving company will not charge you if you ask for estimates. If it is good, its representatives will visit your old place to have an idea of what kinds of furniture and appliances you need to move. This will help the company figure out what kinds of trucks and equipments to use.

5. Your visits to the movers at their office, and their visits to your home will give you a clue on what kinds of employees they have. A good moving company has employees who are respectful of you and your belongings.

6. Ask the long distance mover company about its insurance policies in case one of your belongings breaks or gets lots in the process.

7. Ask them also for discounts and special promos. Some mover companies have non-peak days like in the middle of the week or the month when their rates are lower.

8. Ask them about how they pack your things. What kinds of boxes do they use? How do they protect your things from breaking? How do they systematize and organize your belongings?

It is important to study a moving company’s services from when it gets your things from your old house to when they unpack your things to your new house.

You will know that you have a good moving company when it has good customer feedback, fair rates and professional crew of drivers and movers.

To know if a moving company’s rates are fair, visit and ask several companies about their rates and services and then compare for the best option. You can also ask your friends who have gotten the services of moving companies before, or check for Internet forums about people’s experiences with local moving companies.

In the end, your experience with moving company will confirm your decisions. Did they make your relocation easier? Or did they add more stress to it?

Finding the Best Corporate Travel Services

Corporate travel services should be chosen with great care. Engaging the right limousine company to provide corporate travel services is vital to the success of a business.
Important points to consider while making a decision are the ability of the company to adjust to the needs of the business engaging their service, the companies experience in the needed area, and the availability of the company to take care of even the minutest of details.

Creativity is essential for providing corporate travel services to clients that have unique needs or accommodation requests. If a business needs to engage someone to facilitate the performance of an animal show in Tibet, they will need an innovative team working for them to see that the event is successful. When setting up overseas conferences or events, a team of professionals assisting in the varied details that come with dealing with overseas governments and cultures is essential to its success. Sometimes the details can be tricky and require creative solutions where cross-cultural relations are concerned.

Hand-in-hand with the need for creative solutions is the benefit of corporate travel services that are familiar with the area where the event or meeting is taking place. Companies with knowledge and experience can help avoid annual festivals and local events that may make putting on the business’ event difficult. A good limo company can meet this need for complex logistics with enthusiasm and ingenuity.

This attention to detail can help insure a good return on the company’s investment in the event or meeting. Proper management of these details leads to profitable future working relationships between the travel service and the limousine company engaging them.

Affordable Child Health Insurance in San Antonio Texas

Finding affordable health insurance is no easy task unless you are employed by a business that offers a health benefits package. Unfortunately, not everyone works, or works for an employer who offers a group health insurance plan to his or her employees. If you or your spouse doesn’t have affordable health insurance in San Antonio, Texas, how is your child supposed to obtain affordable child health insurance? Imagine trying to find affordable child health insurance for your child if you’re having difficulty finding affordable health insurance for yourself.

If you live in San Antonio, Texas, or anywhere in Texas for that matter, and have a child or children who are without adequate health insurance, you may want to look into Medicaid for Texas Children.

Medicaid for Texas Children is both a state and federal assistance program that provides children with excellent comprehensive health insurance at affordable prices or at no cost at all. To be eligible for Medicaid for Texas Children, a child must be a resident of the United States and of Texas, under the age of 19. The family of the child applying for Medicaid for Texas Children must meet the Medicaid of Texas Children income requirements.

If a child belongs to a family that receives Temporary Assistance for Needy Families, also referred to as TANF, the child will instantly qualify for Medicaid for Texas Children. Otherwise, the child’s eligibility is determined by the Texas Health and Human Services Commission, also referred to as HHSC. If a child is found to be eligible for Medicaid for Texas Children, his or her family’s financial status may be evaluated every half year or so to make sure the child is still eligible.

For more information about the Medicaid for Texas Children program, visit the Texas Department of Insurance Web site, or give them a call. You can also visit the Web site of the Texas Health and Human Services System.

Publishing Industry Jobs

As recently as five to seven years ago, careers in the publishing industry were actually limited because of the small number of existing publishing houses, and the majority of those have been privately owned for generations and remain so today. However, many opportunities exist in the publishing industry because of the new innovative technology that has arisen out of the Internet.

Probably the most obvious job within the publishing industry is that of an author. The second most well known or recognized job outside of the publishing industry is that of a literary agent, and the third is editor.

Authors write the material or texts that are to be published. They submit their work to literary agents who forward the work onto the editors of publishing companies. Sometimes authors will forward their work directly onto the editor, foregoing the agent who will take a percentage cut of the author’s paycheck.

If the author is really lucky, the editor will call him directly with a job.

One of the problems is letting go of out-dated thinking and processes. While some places may have a ‘top-down’ problem, others have leadership that actually do think in terms of the 21st century and new media opportunities. But they are most likely the exception. Part of the problem is one of a slow-to-change work culture.

There are many (great) veteran editors and sales people in publishing companies near and far that have held on tightly to the same way of doing things; editors used to only have to work on a print version of a magazine and sales made fairly easy commissions on recurring print advertising. Now editors frequently have several outlets to satisfy (print, web, podcast interviews, webcasts and, yes, videos) while sales people have to sell sponsorships for these new content vehicles. Sales people also need to understand these new technologies to convincingly sell them.

Thepeople working in desktop publishing use a computer software in order to produce and format publication material. They basically use numbers, text and data to prepare the publication material. The publication material can range from newsletters, newspapers to magazines and books.

There is a huge demand for people in the desktop publishing industry. In fact the statistics show that about 4 out of 10 desktop publishing professionals work in various newspapers, books, periodicals and directories. Every 1 professional out of 4 work in the printing industry and other related activities.

The statistics also show that employment figures are also expected to grow faster in the near future.The jobs are easily accessible for people with a certificate or degree. To receive a degree you can get a training from an accredited vocational school or college. The time that you’ll have to invest in order to get a certificate in desktop publishing is not much, in fact it in about a year, what it takes to get yourself a desktop publishing certificate.

There are other lesser known jobs in the publishing industry other than author, agent, editor, and publisher. One of these lesser known jobs is that of author publicist. The publicist takes the published book, the author, and puts together a public relations campaign that goes beyond simply marketing. If the author is a growing phenomenon, chances are that the publicist can be seen right beside the author during book tours.

The Top Tip For Career Employment and College Success

According to the study Workforce 2020, the number skill employers are seeking from college graduates is leadership closely followed by critical thinking, problem solving and team participation skills. Yet most career employment tips look to building impressive resumes to interviewing well because these more technical skills will get you on your path toward career employment. This belief is rooted in what I call the Osmosis learning factor because through absorption you will get everything you need.

The number one top tip for career employment and to secure college success is hardly if not rarely ever discussed. Why? Because those leading the discussion are just as clueless as those soon to be college graduates.

If you want college success (that being defined as graduating from college in 4 years and securing your ideal career employment, then your action is to write both a career and personal life plan. By taking this action, you are demonstrating leadership, critical thinking and problem solving skills.

Unfortunately, the majority of people in this country including college students place more value in the common written grocery list than they do planning their futures. Just think what happens when that written list of must buy items is left at home or the office?

* More money is spent
* More time is wasted
* More items are purchased that are not needed
* More emotions are wasted
* More energy is wasted

Let’s face it, the common written grocery list has more value than the future for the majority of citizens.

However this can be changed very quickly by establishing the goals you want for successful career employment and college success. For example, invest the time to writ down the following:

* Where do I see myself in 3 to 5 years?
* What company do I want to work for?
* What type of experience will I need?
* What type of person do I want to work for?
* How much money do I need to begin a successful career?

Then consider some or all of these action items:

1. Do you research about the industry, the job, the company and the people who work or are connected to the company (Career Coaching Tip: The Internet makes this far simpler than in years past.)
2. Begin using social media to connect with these individuals especially LinkedIn since this site is visited by more business people and recruiters than any other site. (Career Coaching Tip: Make sure your LinkedIn profile is 100% complete. Do not use your summary section as a resume. This is a big mistake. Your summary is where you share your compelling story, where you market without selling yourself, and also includes some results if possible.)
3. Start if you have not and continue business to business networking so that you begin to establish and further develop critical future business relationships
4. Make sure you have the sales skills, yes sales skills because this is all about the company buying you. (Career Coaching Tip: Everyone is in sales. It’s just some people get paid to be sales people.)
5. Invest the time to practice your communication skills with others such as friends, family members and even professional colleagues in the business world not necessarily the academic world. (Career Coaching Tip: Your non-verbal cues may torpedo any chances for that best job ever. Understand basic neuro-linguistic programming (NLP).)
6. Put together a schedule based upon your goals such as each Monday I will personally connect with 5 people, identify 5 positions, etc.
7. Work your plan and continue to plan your work by monitoring, measuring and managing your results

By being proactive you are now taking and creating your destiny because you have far more control that you probably realize. Through your predetermined thoughts and actions you are demonstrating you are a forward thinking leader and that is the first step to successful career employment and life success.